Mancera Parfums |
Intense Instant Crush
Credits
Client
Mancera Paris
Agency
Producer
Feed The east
Ronan Le Maire
Director
Myflower Studio
3D Animation
Myflower Studio
Music & Sound Design
Ronan Le Maire
In collaboration with our client, we developed a creative strategy to highlight the essence of this fragrance. For this film, we chose to focus entirely on textures letting the materials speak for the scent.
This is an immersion into the sensory world of fragrance, through the textures. Leather, saffron, amber crystals, a burst of citrus, a thread of caramel… each element finds its place, like echoes of the composition. Rough stone brings a grounding, mineral presence. A visual approach that lets the fragrance speak through matter, through instinct, through sensation. Raw and refined, just like the scent.
Art Director
Mancera Communication Department
Product launch





